PRICING GUIDE

How Much Does Shopify Performance & SEO Optimization Cost?

A two-phase approach: a $40 audit tells you exactly what’s wrong, then you choose which fixes to invest in.

Slow page speeds and poor search rankings cost you sales every day. But optimization work can feel like a black hole — how do you know what you’re paying for? We use a two-phase model: Phase 1 is a $40 audit that identifies every issue. Phase 2 is the actual fix work, quoted clearly based on what the audit finds. You never pay for fixes blindly.

Pricing Breakdown

Audit Report (Phase 1)From $40

A comprehensive 1-hour audit of your store’s performance or SEO health. You receive a detailed report of all issues found, prioritized by impact, with clear fix recommendations and pricing.

  • Core Web Vitals analysis
  • Page speed audit report
  • SEO health check and site crawl
  • Technical SEO issue identification
Basic Optimization (Phase 2)From $80

Essential fixes that deliver the biggest performance or SEO gains for the least investment. Covers the low-hanging fruit identified in the audit.

  • Image compression and lazy loading
  • Font optimization and preloading
  • Meta tag optimization
  • Sitemap and alt text fixes
Standard Optimization (Phase 2)From $160

Deeper optimization work including code-level improvements. Builds on basic fixes for measurably better scores and rankings.

  • JavaScript and CSS minification
  • Render-blocking resource elimination
  • Structured data and schema markup
  • Internal linking and URL optimization
Deep Optimization (Phase 2)From $240

Advanced performance engineering for stores that need top-tier Core Web Vitals scores. Includes critical CSS extraction and LCP optimization.

  • Critical CSS generation and inlining
  • Largest Contentful Paint optimization
  • Advanced caching strategies
  • Third-party script management

What Affects the Cost?

Current Score Baseline

A store scoring 30 on PageSpeed needs more work than one scoring 60. The worse the starting point, the more issues the audit will uncover.

Third-party Apps & Scripts

Heavy app usage is the #1 performance killer on Shopify. Stores with 15+ apps typically need deeper optimization than lean stores.

Theme Code Quality

Well-coded themes respond better to optimization. Heavily customized or poorly coded themes require more work to achieve the same improvements.

Content Volume

Stores with hundreds of products and collections need broader SEO work — more pages to optimize, more meta tags to write, more structured data to implement.

The Bottom Line

Performance and SEO audits start from $40. You see the full report before committing to any fix work — no pressure, no surprises.

Frequently Asked Questions

How much does Shopify speed optimization cost?

Shopify speed optimization starts from $40 for the audit. Fix packages range from $80 for basic image and font optimization, to $160 for JS/CSS improvements, up to $240 for deep Core Web Vitals engineering.

How much does Shopify SEO cost?

A Shopify SEO audit starts from $40. Implementation packages range from $80 for meta tags and alt text, to $160 for structured data and schema markup. You choose which recommendations to implement.

Do I need both performance and SEO optimization?

They’re related but separate. Page speed is a Google ranking factor, so performance work indirectly helps SEO. We recommend starting with whichever area has the biggest gaps — the audit will make this clear.

How long before I see results?

Performance improvements are visible immediately after deployment. SEO improvements typically take 2–6 weeks to reflect in search rankings as Google recrawls your pages.

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